I am Craig Pollack, I work in the London office and I lead the dispute resolution practice. I think that AQ, or Asia Intelligence, is our way of distinguishing ourselves in the market place. We position ourselves as the Asian headquartered global law firm. We need to bring something to bear that is unique in the market place, and AQ encapsulates that.
We bring an Asian perspective and intelligence to our clients that they can’t find elsewhere.
The best example that I can give you relates to the Chinese regulatory investigations. We are the best placed firm in China to deal with regulatory investigations on all levels, whether they are in the criminal space in the financial services space or in the competition space.
All Western businesses who have operations based in China are naturally concerned about it.
We have recently brought to Europe, Middle East and Australia two of our Chinese partners who are experts on these matters to talk to our clients in these regions about Chinese regulatory investigations into their businesses.
We proposed this idea to one of the big banks [financial institutions] who are currently not an active client of ours at the moment in Europe. When we put the suggestion to their General Counsel, he expressed an immediate interest to be involved.
For me, this one example of where we are bringing this Asian intelligence, experience and expertise that no other law firm can frankly offer them.