King & Wood Mallesons (KWM) has been confirmed as the leading legal brand in Asia, again securing the number 1 ranking in the release of the 2016 Acritas Asia Pacific Law Firm Brand Index.
Based on rankings from the region's top organisations, KWM ranked 1st for ‘Awareness’ and ‘Favourability’ and was the clear firm of choice for ‘Top Litigation’ and ‘Top M&A’. The firm’s depth and breadth of cross-border capability and its global reach was also recognised with KWM ranking 2nd for ‘Multi-jurisdictional deals’ and in particular ‘Multi-jurisdictional Litigation’.
Commenting on the firm’s performance, KWM Global Chairman, Wang Junfeng said: “We are honoured to have again been ranked by clients as the region’s leading legal brand. Asia is a dynamic, diverse and competitive market, and this ranking makes it clear that our genuine depth and quality in the region is making a real difference to our clients. We will increase our focus on developing and enhancing our client relationships, deepening and broadening our capability in the areas our clients value most and improving the quality and consistency of client service across the region."
Global coverage with deep local expertise is what sets KWM apart. With 18 offices in Asia and another 12 in other key international markets, KWM is the only firm with depth and quality that is connecting Asia to the world and the world to Asia.
Global Managing Partner, Stuart Fuller, added “We offer something truly unique. We are building a global law firm out of Asia. Using our unrivalled depth and quality of local expertise, breadth of relationships and the reach of our global platform we facilitate business for our regional and international clients. Our leading brand and capability demonstrates that clients are seeing real value in this proposition."
This ranking follows the firm’s success at the Financial Times Asia Pacific Innovative Lawyer Awards last month and reflects the growing momentum behind the KWM brand in the region.