Media

Media

Making the most of opportunities in media

The media and entertainment environment is evolving at a relentless pace. Digital technology and globalised content are helping to create a vibrant and disruptive marketplace full of opportunities.

Integrated and effective, our international team of media lawyers has a long and successful history of working with major industry names and start-ups alike. Our focus on our clients' goals covers the full spectrum of media transactions and commercial activities including content development.

In-depth media expertise

As a client you benefit from our expertise in new media, social media and gaming as well as in competition, consumer and regulatory issues. You also get lawyers who are experienced in the law on advertising, promotions and marketing as well as in consumer and competition law.

We advise on some of the world’s largest cross-border and multi-jurisdictional transactions, which means you benefit from our deep industry knowledge combined with commerciality and technical legal skill. We put you in the right place to gain maximum competitive advantage and to manage risk effectively.

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Our law firm advises media companies, content developers, film studios, publishing houses, intellectual property (IP) owners, data and information providers and advertisers on:

  • Public and private mergers and acquisitions,
  • Major corporate restructurings, including demergers
  • Financing media acquisitions
  • PRC inbound and outbound investments
  • Exit strategies including management and leveraged buyouts
  • Joint ventures and strategic alliances
  • Branding protection, from clearance and prosecution through to oppositions and disputes
  • Competition and regulatory issues, including responding to regulators and cross-media ownership
  • Social media and digital media issues
  • All aspects of publication, marketing and advertising law including comparative advertising, liability of publishers, spam, misleading and deceptive conduct litigation, and claims substantiation
  • The laws, policies and practices of the various standards boards and supervisory bodies
  • Broadcasting, content rights and syndication arrangements
  • Live events, reality television and sports and event sponsorship
  • Film, television and video game production agreements
  • Ambassador and talent agreements for celebrity talent
  • Merchandising and promotions
  • Digital and on-line distribution
  • Disputes
  • Privacy and data security issues.

Work highlights include advising:

  • BBC on competition and regulatory issues on the launch of Freesat
  • BSkyB on its successful claim against another company’s use of a trade mark for its online storage offering
  • Telstra BigPond Music (Australia’s largest ISP) in relation to setting up an online music platform; negotiated music licensing agreements with each major and many minor labels, and advised Telstra on music labelling and other obligations; advised also in relation to setting up and streaming of live music events; prepared customer terms and conditions
  • Woolworths on social media policies and developed Q&A guidelines for monitoring social media commentary; social media training for employees
  • Online Media Business on the M&A, corporate and regulatory issues arising from its acquisition by the global media firm, WPP based in Vietnam
  • Chinese-based technology, media and advertising company Touchmedia on its expansion into various new markets, including Canada and the Middle East.
"They adopt a commercial approach and are generally outcome focused."

Chambers

We have a full team specialising in this area.

Discover our latest insights into legal issues affecting your business

The European Commission’s proposed Geo-Blocking Regulation fails to address some of the key e-commerce concerns the Commission had previously identified.

21 June 2016

European Commission refrains from imposing regulations specifically targeting online platforms, for now. General EU e-commerce rules will however apply.

20 June 2016

European Commission finds widespread geo-blocking practices in the EU e-commerce sector. We discuss the story so far and what businesses can expect.

21 April 2016

We consider EU legislative developments resulting from the Digital Single Market Strategy, and possible implications for businesses.

21 April 2016