Fashion

Trend spotting

From the catwalk to the high street, we have long been at the forefront of advising businesses in the Fashion & Luxury Goods sector on the opportunities and challenges they face in ever-changing international markets.  We work with many of the world’s best known brands and our combined legal expertise, industry insight and innovative approach keeps them one step ahead.

We provide legal advice to high fashion & luxury goods houses, high street fashion and investors that focus on:

  • Brand management and product design
  • Intellectual property protection and enforcement (including anti-counterfeiting)
  • Advertising & marketing, social media and brand reputation management
  • Licensing, distribution, supply and logistics
  • Concession and franchise agreements
  • M&A
  • Joint ventures
  • Investments
  • Private equity
  • Corporate and commercial restructuring
  • Real estate
  • EU, competition and regulatory
  • Employment & pensions

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Our firm’s experience in the fashion sector includes advising:

  • A major international fashion and lifestyle company on managing the brand’s European trademark portfolio, with significant successes in opposition and cancellation proceedings before the EU Courts and the EU and national trademark registries
  • An owner of leading international fashion brands on the protection and enforcement of its brand rights in the UK and Europe
  • A renowned Swiss watch brand on protecting its brand rights, including anti-counterfeiting work
  • A luxury hair care brand on protecting and enforcing its brand rights around the world and on copyright infringement
  • A North America-based international women’s clothing company on the protection of its brand rights, including acting in cancellation actions and oppositions against third party trademark applications
  • A luxury cosmetics brand on protecting and enforcing its brand rights in the EU
  • A New York-based international fashion house on the protection of its brand rights, including anti-counterfeiting work.

We have a full team specialising in this area.

Discover our latest insights into legal issues affecting your business

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